How to complete a AFHMP (Affirmative Fair Housing Marketing Plan)

Mon - Fri: 8am - 6pm ET
support@compliancebeacon.com
+1 (814) 343-0717

How to complete a AFHMP (Affirmative Fair Housing Marketing Plan)

Jul 07, 2021

60 Mins

Paul Flogstad

Many federal or state funded, insured, or assisted housing programs have an obligation to create and implement an Affirmatively Fair Housing Marketing (AFHM) Plan. The AFMH Plan is a marketing strategy designed to attract buyers and renters of all majority and minority groups, regardless of sex, handicap, familial status, etc. to assisted and insured rental projects and sales dwellings which are being marketed.

The Plan describes initial advertising, outreach (community contacts) and other marketing activities which inform potential buyers and renters of the existence of the units. No applications for applicable HUD-assisted programs may be funded without an approved AFMH Plan.

Webinar Highlights

Who should create an Affirmative Fair Housing Marketing Plan? – Federal Housing Programs All applicants for subsidized and unsubsidized multifamily projects, mobile home parks and single-family subdivisions of five or more units, spaces or lots which are funded or insured under certain HUD programs are subject to program requirements which carry an obligation to create an AFHM Plan. Applicants may include Public Housing Authorities, non-profit developers or housing providers, and other HUD program participants.
Many of the following questions will be answered:
Creating an Affirmative Fair Housing Market Plan
Targeting
Outreach
Indicators
Staff Training
How long does the AFMH Plan last and how often does it need to be updated?
Common AFHM Plan Mistakes

Who Should Attend

Property Owners
Property Managers
Compliance Staff
Housing Authority Staff

Paul Flogstad

Paul has been involved in the real estate industry for the past 38 years. He has been involved in sales, construction, project management, appraisal, mortgage consulting and brokerage, property management and property management consulting/training.

Through his consulting company, Property Management Solutions, he provides training and consulting services nationwide to owners, management companies, multi-housing associations, as well as state and federal agencies.

He specializes in fair housing issues and has developed fair housing and outreach programs for governmental agencies as well as conducting seminars which are presented to property management companies, apartment associations and the general public. He also conducts research analysis for impediments to fair housing for grantees of federal CDBG funds.

Most recently, he has been a consultant to the City of Sioux Falls and the State of South Dakota. In this assignment he has developed a fair housing awareness program that is one of the first of its kind in the nation. It involves a three pronged approach to fair housing awareness. This approach makes use of an ombudsman concept and has proven to be very effective in dealing with discrimination and landlord/tenant issues.

For over twenty years was involved in appraisal of residential, multi-family, farm and commercial properties throughout the Midwest. Most recently, he was a consultant for affordable, multi-housing properties in 22 different states. This involved properties in HUD, Rural Development, HOME and Tax Credit programs.

Paul was previously Vice President of the South Dakota Multi-Housing Association, Vice Chairman of the Minnehaha County Housing and Redevelopment Commission, and Chairman of the Sioux Falls Property Appeals Board. In 2009, he received the Outstanding Educator of the Year award from the South Dakota Multi-Housing